龜言 | 公司分析框架 - 投資行業

本文總結於Case In Point（from a venture capitalist point of view），其實大體還是按照諮詢行業的框架來，這裡特別指出投資行業的特別注意點，後續可繼續增加

General Questions

Would you, an outsider, invest in this start-up?

Would you risk your own money?

Specific Questions

Management

How experienced is the management team?

What are its core competencies? 核心競爭力

Have they worked together before?

Is there an advisory board?

Market and Strategic Plans

What are the barriers to entering this market?

Who are the major players and what are their respective market shares?

What will the competitive response be?

Distribution Channels

Which and how many distribution channels can we rely on?

Products and Services

What is the product, service, or technology?

What is the competitive edge?

What are the disadvantages?

Is the technology proprietary?

Customers

Who are the customers?

How can we best reach them?

How can we ensure that we retain them?

Finance

How is the project being funded?

What is the best allocation of funds?

Can we support the debt under various economic conditions?